Branding our region of Alberta Southeast

As individual communities, we can get lost in the crowd. Working together we can shape how the world thinks of us, and build the future we want.  There is great strength in numbers. This is why we’ve developed a new regional brand and new ways to express our brand (e.g. this website, an upcoming marketing brochure, extensive economic development materials).

A compelling regional brand allows us to rally around common goals and ideas, showcase our strengths to the outside world, and attract more of the right kinds of people and businesses here. It is easy for you to get on board with our new regional brand initiative. All you have to do is download some of the brand tools in this section (making sure to follow the usage guidelines) and you’re part of the team!  To get started, please read our terms and conditions.

We encourage you to use these tools with pride, and then tell us how you’re using them so we can spread the word about your good work. We’re also keen to hear your stories about why you love it here in the Palliser.  Authentic brands are build from the ‘inside out’ – using the real life stories of the people who call this place home as the foundation for the vision, values and atmosphere that you want to convey to others.

Problems using the brand tools?  Feel free to contact us.